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The success of Jaguar Land Rover (JLR)

JLR

India’s Tata Motors bought out Jaguar and Land Rover (JLR) in 2008 and since then it has become a global success story. Tata’s strategy was to invest heavily in growth at a time when other multinationals were retrenching following the worldwide financial crash. JLR boosted the output to a record 621,109 vehicles sold in 130 […]