All electric MOKEs will be manufactured in the marque’s home, the United Kingdom at a state-of-the-art facility operated by Fablink Group. The company is headquartered in Northamptonshire, the centre of Britain’s automotive heartland and attracts some of the most talented manufacturing, technical and engineering professionals in the industry.
Indeed, all electric MOKEs will be handcrafted by an expert team from a company with experience providing design, manufacturing and engineering services to some of the world’s leading automotive manufacturers including Jaguar Land Rover and Morgan. The company has over 500,000 sq/ft of production space and employs around 700 highly skilled engineers, production operators and technicians across six UK sites.
This long-term strategic commitment to UK manufacturing has been made enabled by UK government grant funding from the Niche Vehicle Network, alongside the recent trade deal which allows UK automotive businesses tariff-free access to EU markets, based on defined rules of origin. The company has reaffirmed its commitment to the UK with the creation of a number of key jobs in commercial functions.
“MOKE going electric secures the appeal of one of Britain’s best loved marques for many generations to come. MOKE’s marriage of fun, personality and open-air thrills will only be enhanced through the performance and silent running of an electric powertrain. We are proud to write a new chapter in one of British automotive folklore’s best love stories,” said Isobel Dando, CEO, MOKE International.
Electrification writes a bold new chapter for one of British automotive’s most loved and storied marques. The MOKE was the brainchild of legendary Mini designer Sir Alec Issignois. He was tasked to create a vehicle robust enough to be parachuted behind enemy lines from an aeroplane. The MOKE proved far more popular with a 1960s glamour-set that included The Beatles, The Beach Boys and Brigette Bardot, in doing so establishing its legend as the ultimate beachouse-to-waterfront shuttle.
MOKE International revived the brand in 2017 introducing a number of special editions that have proven highly popular amongst MOKE officianods and an entirely new generation of fun-seekers. This commercial success has underpinned the significant investment in securing the long-term future of the brand through electrification.